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Danone Romania a finalizat o investitie de 7 mil. EUR pentru sustinerea micilor fermieri din zona Zimnicea, care livreaza lapte catre fabrica de iaurt a companiei din Bucuresti. Danone achizitioneaza doar lapte romanesc, procesand anual peste 60,000 tone de litri de lapte. In 2023, compania a colectat lapte proaspat de la 23 de ferme mari si de la peste 220 de gospodarii. Danone este al doilea cel mai mare jucator de pe piata de lactate din Romania, dupa cifra de afaceri, care s-a ridicat la 932 mil. RON in 2022. (Sursa: zf 24)
La noua sa unitate de langa Paris, Danone testeaza proprietatile iaurtului sau intr-un aparat care imita stomacul si intestinul uman, construit cu ajutorul inteligentei artificiale. Compania sustine faptul ca, tehnologia poate oferi raspunsuri cu privire la bacteriile care aduc cele mai mari bene...
Earlier this year, some food stores were forced to take products off shelves because they could no longer afford to sell them. Those factors are prompting one of the world's top food manufacturers to rethink how it sells its best-selling products which range from Activia yoghurt and Evian water. 
Danone wants to "stay competitive" so it is not cutting back on promotions but, rather, selling fewer types of products will also help it save logistics costs. The company is cutting back on so-called "stock keeping units", meaning that some supermarkets will have fewer variations of Danone products when it comes to flavours and sizes, she said. Ziz said Danone is also investing in software that helps it price products to a more precise degree that consumers will be able to accept.
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Danone, which is the world's largest yoghurt maker, said its like-for-like sales rose to 6.236 billion euros ($6.74 billion) in the first quarter, compared with expectations for a 5.5% rise in a company-compiled consensus of 19 analysts. 
  Food companies are in a delicate situation because if they pass on all the extra costs to consumers, that could drive consumers to cheaper alternatives. In 2021, Danone raised pricing by the most in seven years.
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